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She Scales, We Scale

A women-led DTC performance marketing accelerator that empowers female founders to scale fearlessly.


What Inspired

Watch this interview with founder Michelle Cardinal to learn more.

As CEO and co-founder of Rain the Growth Agency, Michelle understands the challenges of scaling a successful woman-owned business. Women generally have less access to resources than their male counterparts. While SheScales doesn’t offer funding, Michelle is passionate about providing woman-founded businesses with access to marketing expertise that drives growth—because empowered women make the world a better place.

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Michelle Cardinal

We Scaled: Rain the Growth Agency Success Stories

SheScales emerged from Rain the Growth Agency, an independent, women-led, fully integrated advertising agency. Our holistic Transactional Brand Building approach produces transformational growth for clients, including the brands below. Imagine yourself here.

23andMe Peloton Smile Direct Club Humana bareminerals

Rain the Growth Agency founded in 1998

Are You Ready to Scale?

Could your business benefit from partnering with SheScales? See the stages of business. If your business is in a scale-ready stage, submit an application to partner with SheScales. We only plan to take on a limited amount of partnerships per year in the accelerator.

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Minimum Viable Product
Scale Ready
Marketing Accelerator



A business with at least one
Female Founder


Founder(s) with a
high-growth mentality
looking to scale fearlessly


Product or service is available
now and can be sold nationally

Where We Partner


Online-Based Service


Areas of Support

Audience Targeting

Performance Media


Female-Founder Mentorship

Contact Us

Questions? Fill out this contact form and we’ll follow up.

Our Team

Michelle Cardinal

Michelle CardinalCEO & Co-Founder, Rain the Growth Agency

Jane Crisan

Jane CrisanPresident & COO, Rain the Growth Agency

Bianca Reed

Bianca ReedSenior Director of Client Development, Rain the Growth Agency